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Engage

Turn Attention Into Engagement.

Oohpoint helps brands create interactive experiences that consumers actively participate in — transforming attention into measurable actions, insights and business outcomes.
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Traditional digital ads

  • — Scroll past
  • — Banner blindness
  • — Passive impressions
  • — Limited interaction
  • — Low recall

Oohpoint Engage

  • ✓ Active participation
  • ✓ Verified engagement
  • ✓ Higher dwell time
  • ✓ Rich consumer signals
  • ✓ Measurable outcomes

Why engagement matters

Most advertising measures views. We measure participation.

Most digital advertising measures

ViewsClicksReachImpressions

But very little about

Understanding.

Oohpoint measures

Participation.

Banner

View→
Click→
Exit

Oohpoint

Engage→
Respond→
Reward→
Insights→
Relationship

Formats

Engagement formats

Micro Gigs

Short interactive brand tasks consumers finish in minutes.

Interactive Product Discovery

Guided product exploration with feedback capture.

Interactive Brand Missions

Multi-step missions that build recall and intent.

Gamified Engagement

Streaks, rewards and challenges that keep audiences returning.

What you get

Engagement, measured end to end

Active Consumer Participation

Consumers don't just see your brand. They interact with it.

Verified Engagement

Every interaction is verified before rewards are issued.

Higher Dwell Time

Spend minutes with consumers — not milliseconds.

Real-time Analytics

Track engagement as it happens.

Actionable Insights

Measure more than impressions. Understand consumer behaviour.

Performance-first

Optimize campaigns using live engagement data.

Built for business outcomes

Instead of CTR, measure what moves the business

Brand RecallIntentAffinityParticipationProduct DiscoveryStore VisitsFeedbackConversion
Traditional digital ads
Oohpoint Engage
Scroll Past
✓Active Participation
Banner Blindness
✓Verified Engagement
Passive Impressions
✓Higher Dwell Time
Limited Interaction
✓Rich Consumer Signals
Low Recall
✓Measurable Outcomes

Dashboard preview

Campaign analytics, live

Engagement Rate

38.4%

Completion Rate

81%

Live Participants

2,431

Dwell

4m 12s

Heatmap

12 zones

Consumer Insights

6 signals

Verified

92%

Repeat

47%

Next step

Ready to create measurable engagement?

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