Everything you want to know
about Oohpoint.

Oohpoint is India's Phygital Micro-Gig platform. Brands run verified engagement campaigns across campuses, societies, cafés and cities. Users complete short brand tasks called Micro-Gigs — polls, quizzes, brand questions — and earn OohCredits redeemable on 500+ brands. 1 OohCredit = ₹1. The platform is DPIIT recognised, backed by Wadhwani Foundation, and live in Mumbai from April 2026.

Oohpoint is a legitimate, DPIIT recognised startup operated by Freebies Media Solution Pvt. Ltd., Mumbai. Supported by Wadhwani Foundation and incubated at MSSU iSpark. Credits are real — 1 OohCredit = ₹1 redeemable on 500+ brands. The platform is live in Mumbai from April 2026 and fully DPDP Act compliant. This is not a ₹2 survey app — Gigs pay ₹10 to ₹500.

Currently live across Mumbai — gated societies, college campuses, cafés, coworking spaces, and pan-India via the web app. Users from any city in India can complete Micro-Gigs digitally. Physical network expanding to other Tier-1 cities in 2026.

Oohpoint is built by Freebies Media Solution Pvt. Ltd., a Mumbai-based AdTech startup. DPIIT recognised, supported by Wadhwani Foundation, and incubated at MSSU iSpark and Kumbhathon Nashik.

A Micro-Gig is a short brand task — a quick opinion, a preference pick, a brand question, or a weekly challenge. It takes anywhere from a few taps to a few minutes. Types include Quick Take, Pick a Side, Brand Check, Your Take, Rate It, and Weekly Mission. Credits land in your Stash the moment you finish.

Survey apps pay ₹2–5 per response for passive surveys. Oohpoint pays ₹10–500 per Micro-Gig because brands pay for verified, geo-confirmed, fraud-screened engagement — not passive clicks. Users on Oohpoint are paid brand consultants giving their opinion — not passive survey takers. The platform also generates retargetable first-party data for brands, which no survey app does.

Users — college students, society residents, working professionals, and anyone who wants to earn credits from their daily opinions. Brands — D2C companies, FMCG, Fintech, EdTech, OTT platforms looking for verified first-party engagement beyond digital ads. Agencies — media and creative agencies managing brand campaigns through the platform.

Yes — partially. The web app is pan-India and any user across India can complete digital Micro-Gigs regardless of location. Physical network infrastructure (societies, campuses, cafés) is currently Mumbai-only, expanding to other Tier-1 cities in 2026. Brands can run pan-India digital campaigns today.

100% free. No subscription, no hidden fees, no premium tier. Sign up with your phone number at oohpoint.com/earn and start earning immediately. No app download required. No KYC. No bank account needed to start.

No. Oohpoint is a web app — it runs directly in your phone browser. Open oohpoint.com/earn and sign up. No Play Store, no App Store, nothing to install. This is one of our biggest advantages — zero friction to get started.

Early users completing a few Gigs daily earn ₹300–500/month in OohCredits. Weekly Missions pay up to ₹150 per campaign. Action Gigs pay up to ₹500. Individual Gigs pay ₹10–₹80 depending on type. Earnings depend on how many Gigs you complete and which types. This isn't get-rich — it's real supplementary earning for time you're already spending on your phone.

OohCredits are redeemable across 500+ brands covering food delivery, grocery, online shopping, OTT platforms, beauty, wellness, and travel. 1 OohCredit = ₹1. Credits are valid for 45 days from the date earned — you'll get reminders before they expire.

Quick Take — a few taps, literally seconds. Pick a Side — one tap. Brand Check — a couple of minutes. Your Take — a few minutes. Rate It — under a minute. Weekly Mission — one small task a day for 7 days, barely a minute each day. You always see the time and reward before you start — no surprises.

Instantly. The moment you complete a Gig, credits appear in your Stash. No waiting period, no approval queue, no manual review. If credits don't land within 30 seconds of completing a Gig, contact support.

Standard Gig credits are for redemption on 500+ brands — they cannot be withdrawn as cash. Action Gig credits — earned from promoter tasks, UGC content creation, reviews, and reel creation — can be withdrawn directly to UPI after PAN verification. Action Gig payouts are processed within 3–5 working days.

Credits expire 45 days from the date you earn them. You'll receive notifications at 15 days, 7 days, and 3 days before expiry — plenty of time to spend them. Check expiry dates anytime in your Stash. Completing at least one Gig before expiry may extend the window automatically.

Yes. Share your referral code with anyone. When they join and complete their first Gig, you both get ₹50 bonus credits instantly. Find your referral code in your Profile section. Sharing in your society WhatsApp group or college group is the fastest way to earn referral bonuses.

No — for standard Gig credits. OohCredits are not cash and don't require a bank account or KYC to earn and redeem. If you want to withdraw Action Gig credits to UPI, PAN verification is required at that stage only.

Yes — as many as are available. New Gigs drop regularly and the Weekly Mission gives you one task per day for 7 days. There is no daily cap on earnings from standard Gigs.

Campus Ambassadors are student team leads who activate Oohpoint on their college campus — driving Gig completions, running brand activations, and earning significantly more than standard Gig users. If you're a college student interested in leading your campus, apply through the Campus Ambassador program.

The Weekly Mission drops every Monday and runs until Sunday midnight. It's a 7-day campaign from one brand — one small task per day, barely a minute each. Complete all 7 steps and unlock the full reward of up to ₹500 credits. Miss a day and the mission resets. It's the highest-paying standard Gig on the platform.

SmartSpend is Oohpoint's credit redemption system. Open SmartSpend in your account, pick any brand from 500+ options, and use your credits like cash — ₹1 per credit. You can also buy discounted gift cards at up to 10% below face value using your credits, stretching them further.

CPVE — Cost Per Verified Engagement. You pay only when a real, OTP-verified person actively completes your brand Gig — geo-confirmed, fraud-screened, response recorded. Unlike CPM (charges per 1,000 views regardless of attention) or CPC (charges per click including bots), CPVE charges only per confirmed human action. Nothing else bills you.

Pilot campaigns start from ₹50,000. This is loaded as campaign credit and spent on a strict CPVE basis. Any unspent budget at conclusion is fully refundable or rolls to your next campaign. No lock-in, no hidden fees, no long-term contracts.

Brief to live in 7 days. Day 1–2: strategy and audience mapping. Day 2–3: creative and Gig logic approval. Day 4–6: backend setup and QA. Day 7: live. Dashboard access from the first engagement. First verified responses typically arrive within 48 hours of going live.

Every Oohpoint campaign delivers: verified engagement count by location and timestamp, audience demographic breakdown, intent signals from Gig responses, full attribution chain from physical interaction to digital purchase, and a retargetable audience export compatible with Meta and Google. All first-party, all consented.

Yes. We export hashed audience data using SHA-256 encrypted phone numbers uploadable as Meta Custom Audiences or Google Customer Match lists. You're targeting people who've already had a verified, high-intent interaction with your brand in the real world — not inferred interest groups.

Mumbai currently — societies, colleges, cafés, coworking spaces, and in-app. Geo-fence to specific zones or run pan-India digitally. Mention other regions on your strategy call for the expansion roadmap.

Brand Gigs — polls, quizzes, this-or-that for awareness and recall. Research Gigs — surveys for consumer insights and NPS. Sampling Gigs — product trials with structured feedback. Action Gigs — UGC, reviews, campus activations. All billed on CPVE.

Yes. Agencies manage Oohpoint campaigns through centralised platform access with unified reporting across clients. Contact us directly for agency access and support programs.

Pilot campaigns are structured as all-inclusive packages so you know the total investment before the first engagement is served. Platform fees and management costs for longer campaigns depend on complexity and duration. Discussed transparently on your strategy call — no hidden surprises.

Live from the first engagement: verified engagement count, CPVE rate, budget spend, demographic breakdown, attribution metrics, cohort growth by location, and intent signal data. All real-time — no post-campaign-only reporting.

D2C brands with rising Meta CAC. FMCG companies running sampling without attribution. Fintech and EdTech targeting Gen-Z on campus. OTT platforms driving subscriptions. Any brand spending ₹10L+ on digital ads who wants verified first-party data from real physical environments.

Online: tracked identifiers link campaign interactions to website visits, app installs, and purchases. Offline: POS integrations or brand-reported sales against campaign timestamps. All aggregate — no individual PII shared. You know exactly which communities and locations drove conversions.

No. Pilot campaigns are standalone engagements with zero long-term commitment. We earn continued business through results — not contracts. Once you see CPVE in action, we discuss strategic partnerships. No automatic renewals, no hidden exit clauses.

Six checks before any billing — (1) OTP-verified account, (2) real-time geo-fence confirmation, (3) minimum dwell time, (4) full Gig completion (no partial billing), (5) device ID validation to prevent repeat billing, (6) AI fraud score analysis. If any check fails, the engagement is discarded and the brand is not charged.

Billing triggers only at step 6 — after all six verification checks pass. Not at step 1, 2, 3, 4, or 5. If a user starts a Gig and doesn't finish it, or fails any check, you are not billed. Zero cost for incomplete or invalid engagements.

Device ID tracking prevents repeat billing from the same device. Geo-fencing means only users physically inside the campaign boundary can engage. AI fraud detection flags pattern abuse in real time. Gaming is architecturally difficult — and earns the user only ₹15 per Gig, making it economically pointless at scale.

No. Generic CPE counts any interaction — a tap, hover, partial scroll. CPVE requires a verified human completing a structured brand Gig: geo-confirmed, fraud-cleared, fully completed. The "Verified" is the entire difference. It's a stricter standard, not a softer CPE.

Phone number (for OTP verification and account creation), approximate location (for geo-fence confirmation during Gigs), Gig response data (opinions, preferences, ratings), and device ID (for fraud prevention). No browsing history, no contacts, no camera access. Users consent explicitly at each stage.

Nothing identifying. Brands receive anonymous, aggregated cohort data — "62% of users in Andheri West preferred variant A." Your name, phone number, and email are never shared with any brand. Individual profiles are encrypted and never surfaced at the brand level.

Yes. Fully compliant with India's Digital Personal Data Protection Act 2023. Consent-first architecture throughout — users provide explicit consent at the exact point of engagement. Brands receive cohort-level data and encrypted identifiers only. Users can delete their account and all associated data at any time.

Yes. You can request full account deletion and erasure of all associated data at any time from your account settings or by contacting support. This is your right under the DPDP Act 2023 and Oohpoint honours it without friction.

Yes. We export SHA-256 hashed phone numbers from high-intent Gig completers. These upload directly as Meta Custom Audiences or Google Customer Match lists — compatible with both platforms' standard import formats. DV360 also supported.

At the end of every brand Gig, users can declare interest: Yes, Maybe, or No. When a user selects "Yes" or "Maybe," brands receive a structured intent package for that cohort — stated purchase intent, not inferred browsing behaviour. This is the most accurate intent signal available at this price point in India.

Traditional sampling ends at distribution. Oohpoint starts there. Every claim is active opt-in — users choose to engage before receiving. Every trial is linked to a verified identity. Every feedback response appears in your live dashboard, not a post-campaign PDF. And every trial recipient becomes a retargetable first-party profile for Meta and Google.

Only users who actively claim the sample on the Oohpoint app within your target zone. No random distribution, no corridor handouts. Every recipient chose to engage with your brand before receiving — meaning every trial goes to someone already interested.

Variant preference breakdown, purchase intent scores by location and demographic, price sensitivity data, NPS (Net Promoter Score), coupon redemption rate, and sentiment responses. All appearing live in your dashboard — not in a post-campaign PDF two weeks later.

Yes. Digital-only sampling runs entirely through the Oohpoint app — users claim, receive fulfilment via courier or digital voucher, and complete feedback in-app. No on-ground team required. On-ground activation is optional and adds a physical layer where contextually relevant.

We deliver a unique first-purchase coupon to every trial recipient at the highest-intent moment — right after they've tried the product. Redemption tracking closes the trial-to-purchase loop. For e-commerce brands, UTM-linked attribution is available for full funnel tracking.

No hard minimum. Pilot sampling campaigns typically start at 500–1,000 trials. Our team recommends the right volume based on your product category and target locations during your strategy call.

Six location types: Gated Societies (50+ societies, ₹15–25L HHI), College Campuses (200+ colleges, Gen-Z), Cafés & QSRs, Coworking Spaces, Corporate Campuses, and Society Events (Ganpati, Garba, Diwali melas). All tracked, all with the same dashboard and retargeting layer.

Yes — this is one of our biggest operational advantages. We have established relationships with 50+ society committees in Mumbai. One brief from you and we handle permissions, logistics, paperwork, and compliance. Permissions typically in place within 5–7 days of brief submission.

Yes. Freebies Media Solution Pvt. Ltd., registered in Mumbai, India. DPIIT recognised startup. CIN available on request.

DPIIT Recognised Startup · Wadhwani Foundation · Kumbhathon Nashik · MSSU iSpark Incubated · DPDP Compliant · ISO-Aligned Security · Consent-First Data Architecture.

No. OohCredits are non-cash promotional reward points — not a currency, wallet, or financial instrument regulated by the RBI. They function similarly to brand loyalty points. Only Action Gig cash withdrawals involve UPI and require standard PAN verification.

Oohpoint collects only what is necessary, with explicit user consent, for the minimum time required. Data is never sold. Brands receive only aggregated, anonymised cohort data. Full policy available at the link below.

No. Oohpoint is not an ad-supported platform. There are no banner ads, no promoted content, and no third-party advertiser access to the user feed. The only brand presence is through Micro-Gigs that users choose to complete — and get paid for.

In line with DPDP Act requirements, Oohpoint has a documented incident response policy. In the event of a breach, affected users are notified within the legally required timeframe, the Data Protection Board is informed as applicable, and a full incident report is made available. ISO-aligned security practices are in place as a baseline.

Use the contact page for general enquiries, support tickets, and brand demos. We respond within 24 hours on business days.